Pareo If You Please

Balmain Beachwear Pareo

There are those accessories we call to mind every day—shoes, handbags and sunglasses—and then there are those we overlook, like a pareo. Impossible to forget this summer season, Balmain’s printed interpretation of the beachwear wrap is a big step in the right direction for sultry, oceanside style.

After first appearing in the United States in the 1950s, the Polynesia-influenced pareo has resurfaced many times on the fashion scene, from runways to the pages of magazines and street style blogs. Made of 100% silk, we are mesmerized by the overlapping orange and blue hues in Balmain’s lava-lava (thank you for the alternative term, Fairchild’s Dictionary of Fashion!) and would be giddy at the chance to wear it this summer. Feeling inspired? Plot your own pareo-centered getup with a crochet bikini, dark sunglasses and gladiator sandals!

Availability: Balmain Beachwear Pareo ($325). For additional information, visit

P.S. Do you sleep chic? Shop the newly launched intiMINT for stylish briefs, bralettes and bathrobes!

Steve Madden
Diamond Tie Dye Pareo

Crochet Bikini

Dark Sunglasses

Gladiator Sandals

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