The Zoe Report

This Buzzy New $16 Mascara Is Totally Worth The Hype—Here’s Why

Full disclosure: I was born with naturally long lashes. I would love to take full credit and claim all the bragging rights for this, but I can only applaud my mother for passing on her good lash genes to me. And while I appreciate and adore all citizens of the makeup world, mascara has never been a product I’ve been particularly picky about. I’ll gladly shelve out hard-earned cash for a solid foundation, lipstick and all the skin care, but I typically settle for drugstore formulas that cost no more than $7 or $8 when it comes to treating my lashes.

So when Glossier’s new Lash Slick mascara landed on my desk a few days ago, I honestly didn’t think much about it. I’m a huge fan of the brand’s skincare (the Mega Greens Galaxy Pack is my jam), but I’ve never fully immersed myself in its makeup. However, I slowly began hearing rumblings of the magic of this mascara formula (which comes in deceivingly unassuming pink packaging, á la Glossier). So, in the name of investigative journalism, I decided to put it to the test. I strolled into work sans mascara and my trusty eyelash curler, which I always use. So, you know I meant business.

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