(Makeup)
This Dark Horse Mascara Shade Is More In Demand Than Ever
The trend has everyone ditching black.
(Trial Run)
Dior’s New Volumizing Mascara Made Me Break Up With My Other Tubes
My lashes have never looked so full and fluttery.
(Makeup)
The “Ghost Lash” Trend Is Making Everyone Ditch Their Dramatic Mascaras
Subtle is in.
(Trial Run)
Lancôme's New Mascara Is Like Lash Extensions In A Tube
No appointment required.
(Makeup)
Your Lashes Also Change As You Age – These Are The Mascaras To Start Using
Length and volume in every decade.
(Main Squeeze)
Summer Heat Waves Are No Match For These Waterproof Mascaras
They even survive swimming and sweating.
(Beauty Report Card)
The Volumizing Mascaras That Trick Everyone Into Thinking I Have Extensions
Gotcha!
(Celebrity)
Cardi B’s Big Comeback Video Is A Smorgasbord Of Extreme Makeup Looks
Well worth the wait.
(Makeup)
The 35 Best Mascaras Of All Time, From Drugstore Classics To Celebrity Favorites
In case your lashes need a lift.
The 20 Best New Makeup Products Of 2021
The High/Low: from mascara & concealer to lipstick & brow gels, both over & under $20.
(Main Squeeze)
Editors Swear By These Mascaras For Luscious Lashes In Just One Coat
Perfect every time.
(Beauty)
Target Just Added This Cult-Favorite Mascara To Its Shelves — & It's Only $6
(Beauty)
The $7 Mascara That Gives Me Runway-Worthy Lashes
(Trial Run)
Patrick Ta Just Made The Mascara Equivalent Of A Party Heel
I tried the high drama formula for everyday wear
(Main Squeeze)
The Best Drugstore Mascaras For Long, Luscious Lashes On A Budget
It’s that easy.
(Beauty)
The $5 Mascara That Makes Me Look Like I’m Wearing Falsies
(Trial Run)
I Tried MAC’s New Mascara In Pursuit Of Crazy Long Lashes That Last
Dramatic length, sans clumps.
(Trial Run)
This New Clean Mascara Helps Me Fake A Lash Lift With One Swipe
Bonus: the packaging is also sustainable.
(Shelf Space)
The 5 Best Beauty & Wellness Products I Tried in May
A bacne gel, de-stressing drink, and more.
(Trial Run)
I’ve Officially Ditched My Favorite Mascara For This Electric Blue Formula
My black mascara could never.
(Beauty Report Card)
TikTok’s Viral Mascara Actually Works So Well On My Short, Asian Lashes
And it’s less than $11.
(Beauty)
How UOMA Beauty’s First Mascara Is Making The Eye Makeup Category More Inclusive
(Makeup)
This Cult-Favorite Beauty Brand Just Launched Its First Mascara
And it delivers.
(Cult Status)
Too Faced Better Than Sex Sells Every 7.5 Seconds — Here's Why
(Beauty)
Marc Jacobs Beauty’s New Mascara Just Confirmed Dramatic Lashes Are Summer’s Biggest Trend
(Makeup)
This Is Every Makeup Artist’s Secret For Ultra Voluminous Lashes
People will think they’re extensions.
(Beauty)
If You Love Tarte's Best-Selling Maneater Mascara, This Newly Expanded Collection Is For You
(Beauty)
The Summer’s Lineup Of Dramatic Mascara Just Got Bigger Thanks To Urban Decay
(Celebrity)
Every Product Used For Issa Rae’s 2021 Emmys Beauty Look Is Under $15
So regal yet so affordable.
(Trial Run)
This New Clean Mascara Just Became My Holy Grail For Full Lifted Lashes
Meet, Beautycounter's Think Big All-in-One Mascara.
