17 Hair Products From Amazon Beauty I Swear By After A Harsh Winter

Nothing is harder on my hair than the winter weather. Thanks to the dryness that accompanies the low temperatures, my bouncy, type 2 curls transform into a frizzy, lifeless mess that looks about as defined as a cloud. And my scalp? Let's just say it's creating its own winter wonderland of flakes — and not the pretty kind. But before you find me hiding under beanies until spring, let me introduce you to my hair’s saving grace: the Amazon Beauty store. Insiders can tell you beauty is one of Amazon’s fastest growing categories — they are reaching a vast and diverse audience of more than 100 million unique beauty customers a month in the U.S. alone. Naturally, it’s become my go-to for bringing my curls back to life from the cold, restoring bounce, definition, and shine to my hair — and in record time, too, thanks to its famously fast shipping.

But, the appeal of Amazon isn’t just that it’s quick to arrive, or that the prices are as competitive as they come, or that I can find just about every product on its virtual shelves. As a beauty writer, I love browsing through their selection of premium products. As a busy mom, barely keeping up with adult responsibilities (car inspection, I see you lurking on my to-do list), I live for the convenience of throwing luxury hair care in my cart alongside diapers and lightbulbs. One checkout, zero stress, and just like that, I've assembled a power squad of products that's giving my curls their groove back. Ahead, the strategic lineup of products from the Amazon Beauty store I rely on to bring my curls back to their best.

Shampoos & Conditioners

My scalp is temperamental: Sometimes it's cooperative with my regular wash routine, and other times, it sends out an SOS in the form of flakes and itchiness. The latter is especially common in the winter, which is where this shampoo, which just launched stateside, is my superhero. It uses selenium sulfide — which fights the fungus that can lead to dandruff — as well as niacinamide and glycerin, which prevent it from drying out my hair. (Plus, it has a mildly floral scent that I love.) It's a step above most dandruff shampoos, which tend to leave my hair dull and straw-like.

The Ordinary just launched in the Amazon Premium Beauty store and, selfishly, the timing couldn’t have been better. Conditioners can be hit or miss with my hair, which is curly, fine, and dense — meaning I'm always on the hunt for weightless moisture. And that's exactly what I get with this lightweight conditioner, which is powered by behentrimonium chloride. It detangles, softens, and smooths — and because it's fragrance-free, it doesn't irritate my scalp.

I am obsessed with L'Oréal’s Elvive’s formulation because each one targets a specific hair concern, and this duo is a hero for damaged strands. It has 9% Repair Concentrate that works wonders to restore strength and silkiness, leaving my curls feeling super soft without weighing it down. Their sweet floral fruity fragrance is just a bonus.

A beauty editor favorite: The Therappe shampoo and Humectress conditioner combo is packed with protein and caviar complex (fancy, right?) that work together to bring dry, stressed strands back to life. What I really appreciate is how they manage to deeply repair and moisturize each strand to bounce back from the dry weather, that also gives that fresh-from-the-salon feel, which we could all use after months of winter static and hat hair.

This is the pair I reach for when I’m traveling, especially when I don’t want to check in a bag. They've packed in all the good stuff — like rice water protein and moisturizing ingredients — into these zero-waste bars that work just as well as your fancy bottled products (but without all the plastic guilt). Each bar lasts for about 100 washes, which is pretty impressive when you think about how many plastic bottles that saves — perfect for feeling good about your hair care routine while giving your stressed strands some serious TLC.

Hair Treatments

For immediate gratification, I turn to this scalp shampoo once a week. Not only does it soothe any itchiness on the spot, but the inclusion of coconut oil leaves my hair shinier and softer, too. Instead of salt (a frequent exfoliant in scalp scrubs), this formula is powered by charcoal, which I've found to be much easier to rinse out, too.

This Mielle hair mask is a savior for your stressed-out strands. The mix of biotin, aloe, and honey works overtime to bring your hair back from the brink of winter damage I love is how it works for literally everyone, whether you've got waves, coils, or chemically-treated hair (and let's be honest, winter is tough on all of us). The rosemary-mint scent makes the whole experience feel extra luxurious, especially when you're dealing with that mid-winter hair blues.

When I have a little time on the weekends, I like to treat my hair to this mask, which brings it back to its softest, shiniest, and bounciest shape with Olaplex's proprietary ingredient, bis-aminopropyl diglycol dimaleate, which repairs the bonds in hair that get broken through heat and chemical damage. Plus, it works in ten minutes — easy.

It's tough to beat the efficiency of this hair serum, which acts like an overnight mask for hair. When I don't have the time nor patience for a typical hair mask, this fills that gap with a blend of niacinamide and plant-based proteins. Not only does it nix frizz and restore shine, but it also protects my hair from the pillow's friction.

Hair Stylers

This is one of those hair-care products that you need to see to believe. (Or you just believe it — I don’t make the rules.) But it actually creates an invisible “raincoat” for your strands that keeps moisture in the air, be it humidity or precipitation, from getting into the hair shaft, effectively shutting down frizz and flyaways. That said, it’s heat-activated, so I spray it in and then hit my hair with a diffuser. I’ve found that it’s clutch for keeping staticky hairs at bay in the winter.

Curl cream is my end-all, be-all. Seventy percent of women in the U.S. identify with having wavy, coily, or curly hair*, and I fall in that category but also have a few different wave and curl patterns in my hair. I need a formula that can get them as uniform and defined as possible. That's exactly what this does. It separates and shapes curls, but is light enough that they still look and feel bouncy. It's powered by argan oil — an essential fatty acid-packed oil that's a mainstay for the brand and delivers a hit of moisture and shine — and also has the brand's warm, floral scent, which doubles as my fragrance.

I’m a wash-and-go girl, so my curls are always a bit of a gamble — I never know how they’ll dry. On those days when frizz takes over or baby hairs decide to steal the spotlight (winter makes it worse), I turn to this mist for a touch-up. Packed with babassu oil, it tames flyaways without adding weight or stickiness. A quick spritz, a scrunch with my hands, and it works its magic. Bonus: It's pretty much made hat hair obsolete.

Hair Supplements

It's tough to find a dermatologist who doesn't co-sign these supplements (I’ve asked…a lot). And since I'm still dealing with baby hairs after experiencing postpartum hair loss, I set out to try them for myself. Unlike other hair-growth supplements, which target thinning hair by doubling down on various vitamins, these take a more strategic approach by targeting stress and hormones via ingredients like curcumin, ashwagandha, and saw palmetto. Already, my flyaways have seemed to grow out, and the area around my temples looks filled in.

I'm sorry to share that my diet in the winter isn't exactly well-rounded — it's more mac 'n cheese than macronutrients. That's where this powder saves the day. It pairs marine collagen — composed of the same ratio of collagen and elastin peptides found in skin — with a vitamin C-rich berry complex and horsetail extract, which helps support healthy hair growth.