(Celebrity)

Ariana Grande & Cynthia Erivo’s Wicked Press Tour Is A Masterclass In Method Dressing

Buckle up.

by Meguire Hennes
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Ariana Grande and Cynthia Erivo wicked press tour looks

When Ariana Grande and Cynthia Erivo landed the roles of Glinda and Elphaba in Wicked, fashion enthusiasts knew the film’s press tour would be legendary. And now, that moment is finally here. Over the last few months, the dynamic duo has consistently teased the iconic characters’ contrasting aesthetics at A-list affairs — including the Paris Olympics opening ceremony and the Academy Awards (to name a few). However, from now until Nov. 22 (when Wicked hits theaters), prepare yourself for new pink and green looks almost everyday as Grande and Erivo travel the world together.

If you’re a devoted Wicked fan, you know Erivo, a.k.a Elphaba, has embraced her character’s eclectic love of green. The same for Grande, who similarly took a method dressing approach to Glinda’s ultra-feminine, bubblegum pink-heavy aura. On Nov. 2, the day before the promo trail officially began, Grande and Erivo gave a sneak peek at Wicked-inspired street style outside the Sydney, Australia airport. Grande, for one, Glinda-ified herself in a preppy pink polo and a matching mini skirt. Just a few steps ahead of her co-star, the Tony Award winner served up wintery outfit inspo in an army green puffer jacket from Simone Rocha, which she styled as a dress. She continued the monochromatic moment with sky-high Marc Jacobs platform heels and a Ruslan newsboy cap.

The next day, Grande and Erivo met up again for the first official press event: the Wicked Australian premiere. With the help of her stylist, Mimi Cuttrell, Grande channeled the original Glinda from 1939’s The Wizard of Oz in a custom Vivienne Westwood gown. Erivo and her stylist, Jason Bolden, however, paused her green streak for a structured black gown from Louis Vuitton.

But wait — there’s more. Keep scrolling for Grande and Erivo’s best press tour looks so far, and bookmark this page to stay up-to-date on every notable addition.

November 18

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In honor of the London premiere’s “Emerald City” theme, Grande channeled the Broadway version of Glinda in a pastel yellow ball gown covered in tulle. She accessorized with Swarovski diamonds galore.

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The internet was in a tizzy the minute Erivo arrived at the UK Premiere in Schiaparelli Fall 2024 Couture. Just like the original runway look, her turtleneck bodice was velvet whiel her skirt flared out to peep a mirrorball petticoat.

November 14

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Outside the Museum of Modern Art in New York, Grande attended the NYC premiere in a custom Louis Vuitton gown. Her most notable accents include an adorable sweetheart neckline and a bubble-skirt peplum.

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Erivo matched her co-star’s sartorial energy in a black custom Dior ball gown. She accessorized her semi-sheer design with emerald green sandals (also from Dior), and pearl jewelry courtesy of Melissa Kaye.

November 12

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While en route to a special screening of Wicked in New York, Grande was photographed in a baby pink brocade dress from The Vampire’s Wife. A vintage Vivienne Westwood coinpurse and Jimmy Choo pumps rounded out her street style set.

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Shortly after Grande’s arrival, Erivo was seen at the same Upper East Side venue. The A-lister looked polished yet cozy in a pastel green skirt, a matching blazer, and a hooded sweater.

November 11

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At the Mexico City Wicked premiere, all eyes were on Grande’s iridescent Atelier Versace gown, complete with a plunging neckline and a delicately draped skirt. To no surprise, the Swarovski brand ambassador frosted herself in numerous pieces from the jewelry label.

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For the same Mexico premiere, Erivo went viral for her homage to the Wicked Witch of the West — the Wizard of Oz character that inspired Elphaba’s storyline. Her custom Thom Browne dress was adorned with black beads from top to bottom, alongside a hooded bolero with witchy hands on either shoulder.

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Earlier that day, Grande and Erivo coordinated in all-black attire. Grande chose a sleeveless A-line gown and Erivo went with a long-sleeve coat dress.

November 9

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In between promo-related events in L.A., the close friends paused for a brief photoshoot. Both Grande and Erivo wore head-to-toe Thom Browne pieces, starting with corseted bodices, pleated skirts, and white pumps.

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That same day, Grande ditched Glinda’s penchant for pink and instead styled a butter yellow gown from Rodarte Spring/Summer 2025. Even though it wasn’t covered in pink, the puff sleeves and empire waistline maintained the Glinda vibes.

November 5

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With the Sydney Opera House as their divine backdrop, the co-stars brought their fashion A-game. First, Erivo stunned in a vintage brocade blouse and a coordinating lace midi skirt from Marc Jacobs Fall/Winter 2011. Next, Grande leaned into the coquette-core craze with a custom two-piece set from Bode — a popular sustainable label beloved by Blake Lively, Dakota Johnson, Gigi Hadid, and more.

November 4

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Before filming a few press-related interviews, Erivo’s stylist snapped a quick pic of her Simone Rocha Fall 2021 look: a coquette-ish jacket overtop a layered tulle skirt. She wore the same Louis Vuitton lace-up boots from the Australia premiere, and added a statement hat for extra drama.

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November 3

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Before heading into Australia’s State Theatre, Grande posed for photographers in a voluminous ball gown custom-made from Vivienne Westwood. Her bodice shimmered with rhinestone firework-esque embellishments while her tulle skirt flowed gracefully behind her. The entire ensemble referenced Billie Burke (Glinda the Good Witch in the 1939 Wizard of Oz) and her ethereal ballgown from the original film.

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Erivo delivered gothic glam realness in a strapless fit-and-flare custom gown from Louis Vuitton — a fitting choice for the atelier’s new house ambassador. From there, she accessorized with pointy lace-up boots and a lion-shaped Roberto Coin choker necklace.

November 2

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Moments after landing in Australia, Grande was greeted by floods of fans and paparazzi. She was all smiles in a pastel pink button-down and a matching skirt. Apart from her baby pink crossbody bag, the Grammy winner opted for Burberry classics, including the Medium Check Bowling Bag and rounded heels.

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A few hours before the highly-anticipated red carpet event, Erivo was spotted at the Sydney Airport in the aforementioned army green puffer jacket from Simone Rocha. Monochromatic pieces rounded out her OOTD with platform Marc Jacobs boots and a complimentary newsboy cap from Ukraine-based label, Ruslan.

October 28

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Ahead of the press tour’s kickoff, Erivo and Grande hosted the cast of Wicked on Broadway for a special screening of the film. The “Eternal Sunshine” singer looked oh-so chic in a retro-looking custom Versace skirt set, Gianvito Rossi white pumps, and quarter-length gloves. Erivo went a more cool and casual route in head-to-toe Louis Vuitton, starting with mid-wash jeans, a green A-line coat, and matching satin pumps.