(Trends)
The 2021 Holiday Fashion Campaigns Are Full Of Festive Outfit Inspo
Find your perfect party look now.
Compared to the last holiday season, you likely have more parties and gatherings to attend this year. Whether you’re having an intimate dinner with colleagues from work or hosting a big bash at your home for New Year’s Eve, you will need at least one festive look to get you through the events. A great way to look for party-ready outfit inspiration is by checking out all the 2021 holiday fashion campaigns. (They will inspire you to change out of your sweats asap.)
Prada, Versace, and more are releasing their latest celebratory collections that feature must-have items like monogram accessories and sequin tops. Meanwhile, Miu Miu’s campaign is filled with dressing inspo — think ‘90s hair clips and satin dresses — for New Year’s Eve. If you’re looking for gifts to give, purchase a festive velvet cardholder from the likes of Kate Spade or an art case from Gucci. For those who are on a more budget-friendly holiday outfit or gift search, turn your attention to the under-$90 sweaters from Banana Republic. (The brand’s holiday ads also feature the latest outerwear trends for winter such as faux fur coats and quilted jackets.)
You’ll find that the campaigns from various labels, below, will provide plenty of dressing inspo for your next holiday gathering. In addition, the majority of the brands have already released their selection of party-ready offerings so should you see a bag or dress you like, simply head over to the website to shop. Make sure to bookmark this post, as it will be updated with more campaigns as they roll in.
Calvin Klein
Calvin Klein’s holiday campaign celebrates the warmth of the holidays — aka spending time with the people you love while in cozy attire. This includes pieces like CK’s iconic bralettes and lightweight puffer coats — just in case you decide to step outside for a post-dinner walk with your family and need to bundle up. The campaign stars Gossip Girl’s Evan Mock and two models in a tight embrace — all are wearing Calvin Klein of course.
Gucci
The concept behind Gucci’s holiday campaign is a mixtape with “track” names such as Horse Racing Motifs, Gucci Lifestyle and Décor, and New Year’s Eve. (The “tracks” are selected products curated specifically for the gifting season.) Horse Racing Motifs pays homage to the fashion house’s heritage with an equestrian theme of colorful geometric patterns and fringe details. Meanwhile, Gucci Lifestyle and Décor showcases stationery, game sets, porcelain cups, and cozy blankets that you can buy as presents for your loved ones. Lastly, New Year’s Eve features party items like crystal-embellished heart clutches, embroidered lace pieces, and lush velvet attire to wear for your NYE bash.
Louis Vuitton
Louis Vuitton’s “Holiday House” campaign is set to the disco beat of the 1976 hit song “Young Hearts Run Free” by Candi Staton. Viewers are introduced to the warmth of the holiday season with families exchanging gifts against a snowy backdrop. Meanwhile, friends are dancing together and enjoying one another’s presence. “We hope the viewer experiences our vision ... which is coming together with friends and family, the delight of gifting ... and that sense of magic that we all love about the holidays,” said Creative Director Roman Coppola in a statement.
Cartier
Cartier’s holiday film is filled with love, joy, and the spirit of generosity. The brand drew inspiration for the video from the ‘70s pop song “Love is All” by Roger Glover and Ronnie James Dio — specifically from the lyrics: “everybody’s got to live together.” Featured in the creative short are stars such as Lily Collins, Willow Smith, and Maisie Williams. “It’s a part of the Cartier philosophy to believe that we are stronger and more authentic together, and that’s why we have gathered this inspiring community of artists who embrace life with a sense of celebration,” said Arnaud Carrez, senior vice president and chief marketing officer, in a press release.
Loewe
Loewe’s holiday campaign celebrates the festive season through relatable photos of friends and family gathering in a living room. The scenes were shot by photographer Tyler Mitchell and evoke nostalgic home photos. Along with the campaign, the brand presents fresh iterations of its iconic handbags like the Puzzle Hobo (in new colors and sizes) and Flemenco (in an Anagram pattern). The collection also introduces the Amazona 23, which was originally launched in 1975 and recently returned in the label’s Fall/Winter 2021 collection. Browse through the holiday collection at loewe.com.
Vince Camuto
Vince Camuto’s “It’s Time” campaign aims to inspire people to dress up however they want for the holidays. The photos depict shoes you can wear with elevated casual attire — like white ankle booties or a knee-high version. There are also more glamorous holiday pieces, such as bright red heels or embellished mules that you can pair with a ruched dress or maybe even a velvet jumpsuit from the new collection. No matter how you plan to get dressed up this festive season, the brand has a piece for you on vincecamuto.com.
Prada
For Prada’s 2021 holiday campaign video, the theme is about bringing people together through shared experiences like traveling. The short narrative features four rising talents — Julie Garner, Shira Haas, Louis Partridge, and Taylor Russell — who, together, embarks on a voyage across the frozen terrains of Los Angeles. Their end destination is a cliff that overlooks the city, which is filled with lights and a joyous spirit. The inspiration behind the dreamscape came from William Shakespeare’s A Midsummer Night’s Dream and was directed by photographer and film director Glen Luchord — who has worked with Prada since the 1990s.
MICHAEL Michael Kors
Designer Michael Kors released holiday campaigns for his two lines — MICHAEL Michael Kors and Michael Kors Mens — that celebrate the joy of traveling and partying with your loved ones while wearing fashionable attire. It makes sense then that the location for the shoot was the TWA Hotel at John F. Kennedy International Airport in New York City. The designer highlights a range of graceful looks such as shimmery mini dresses and cropped puffer jackets in a palette of vibrant hues. Model Bella Hadid, YouTuber Bretman Rock, Lori Harvey, and tastemaker Tina Leung were all dressed to impress in the ads. Find your next holiday outfit from the drop on michaelkors.com.
MCM
MCM’s festive 2021 campaign revolves around the theme of togetherness. It features a diverse group of global creators from TikTok star Josh Richards and actress Savannah Lee Smith to Japanese-American model Mona Matsuoka. “Together for the Holidays celebrates the interconnectivity of our [group] through a diverse cast of talent, united by a common attitude and state of mind,” said Dirk Schönberger, MCM’s global creative officer, in a press release. “The mood is uplifting and optimistic, inspiring our [group] to co-create their personal new normal.”
Versace
Versace’s holiday campaign video presents its glamorous holiday essentials in its own version of the Winter Olympic Games. “Team Versace” encompasses professional skater Rebecca Ghilardi and models Stella Maxwell and Malika Louback. Ghilardi showcases the new vibrant colors of the La Medusa handbag, as she spins and pirouettes across the ice at a skating rink. Meanwhile, Maxwell and Louback wears cozy knits from the Barocco party wear collection that features the new LA Greca print.
Kate Spade New York
Kate Spade New York’s holiday campaign “To All A Sparkly Night,” embraces the tender moments of human connection through relatable and candid photos. There are images of families taking a selfie together and photos showing people dancing together. “This campaign is centered around unexpected moments and joyful expressions,” said Jenny Campbell, Kate Spade New York’s chief marketing officer, in a press release. “Whether you’re spending the holidays with loved ones together or from afar, this season feels particularly special.” Shop the new collection at katespade.com.
Banana Republic
Photographer and director Richard Phibbs touch upon the ideas of wanderlust, new romanticism, and exploration in Banana Republic’s holiday campaign. The backdrop was set at the 15th century Raglan Castle in Wales, where models were photographed while wearing the new holiday collection. The fresh lineup features a range of versatile pieces such as luxe faux fur and quilted puffy outerwear. There are also cozy cashmere pieces, wool knits, and polished trousers that you can create an elevated outfit with for your next party.
Neiman Marcus
Neiman Marcus’ holiday campaign captures the excitement and happiness in being able to celebrate with the ones you love. “Creating human connections and building relationships are at the heart of everything we do here, even more so this holiday season,” said Daz McColl, Neiman Marcus’ chief marketing officer, in a press statement. “Celebrate Big, Love Even Bigger is our expression of the joy we are looking forward to sharing with our customers wherever and however they connect with us — in stores, online, or through our style advisors.”
Miu Miu
Everyone knows the thrill of dressing up for a party. You might find yourself asking questions like Should I wear this sparkly dress? What about a cream sweater and a black leather miniskirt? To help you decide on an outfit, just look to Miu Miu’s holiday campaign for inspo. Sparkles are definitely in as well as cool laid-back denim sets with fun embellishments. If you’re in the mood for fashionable velvet and satin pieces, the luxury fashion house has a full lineup of those pieces too. Head to miumiu.com to shop the new drop.