55 Clever New Products That Are Becoming A Smashing Success On Amazon

These paper soap sheets give you clean hands whenever and wherever you are — just add water. For $12 you can snag three packs with 100 soap sheets each. The best part? The packaging that the sheets come in is completely compostable, so the entire situation is zero-waste, eliminating your need for bulky plastic soap dispensers. The sheets have been featured everywhere lately — CNN, Travel + Leisure, and PEOPLE, to name a few — so it’s no surprise they’re becoming a smashing success on Amazon.

Are you an iced coffee, Diet Coke, or cocktail enthusiast? Don’t sleep on these mini ice cube trays that produce tiny balls of ice. This four-pack makes hundreds of little ice balls, and it comes with a storage tray so you can make tons of ice in advance — enough for 20 cups of ice, to be exact. The ice balls are perfect for making Insta-worthy iced coffees and teas during your next brunch, or for crafting authentic cocktails that call for smaller ice like mint juleps and Moscow mules.

Starface’s iconic Hydro-Star patches make having pimples cute — the patches are meant to be seen while they practically eliminate blemishes. These blue ones add a gentle 1% concentration of breakout-busting salicylic acid to their classic formula, and they really work, flattening pimples practically overnight. This 32-count pack of Hydro-Star + Salicylic Acid patches comes in a cute little compact case with a mirror for easy on-the-go application. And when you’re done, you can refill the case with any Starface patches you want.

Though released relatively recently, these Kitsch satin heatless curlers continue to be Amazon’s number-one best-seller in hair rollers, and for good reason. The heatless curlers are designed to work on all hair types. Just wrap your tresses around the satin rod and secure with the included scrunchies, and you’ll wake up to perfect curls or waves with zero heat damage. These things have been flying off the shelves — Amazon has sold over 30,000 in the past month alone.

Messy, porcelain utensil rests of the past, meet your match. This silicone utensil rest fits up to four side by side utensils with no cross contamination, and it has a drip pad to keep your countertops clean. Now you can rest several utensils at once, like spoons, whisks, and tongs, and then just pop the silicone rest into the dishwasher at the end of the meal. Needless to say, this ultra-functional product has been receiving almost exclusively five-star ratings on Amazon.

These indoor slippers are designed to completely envelope your feet in fleecy warmth — their closed-back style means your feet won’t slip out, especially when you want to elevate them or spread out on the couch. The slippers are vegan and machine washable. Their breathable microfiber lining means they can be worn without socks, but they’re designed to be roomy enough that you can pair them with fuzzy socks on especially cold winter days.

Do you ever want to attach an AirTag to something, but there’s nowhere to stick it? That’s where this AirTag holder case comes in. It’ll clip onto your keychain, luggage, children’s backpacks, or anything else you’d like to track, protecting the AirTag from scratches and water damage and letting you unclip it whenever you want. The leather case is designed specifically for AirTag dimensions, it comes in tons of different adorable shapes, and it’s just $9.

• Available colors: 32

Amazon’s number-one new release in water bottle accessories, this water bottle carrier bag holds all the essentials: phone, keys, cash, cards, and, of course, your water bottle. Designed to fit 40-ounce Stanley water bottles, it’s perfect for packing minimally on walks and hikes. It comes with an adjustable shoulder strap and a silicone straw cover, and it’s even machine washable.

• Available colors: 4

Standard eyelash curlers, move over — this heated eyelash curler gets the job done quickly and efficiently. Amazon’s numbe-one new release in eyelash curlers, this little contraption heats up at the touch of button in just a few seconds and requires just one quick clamp for lashes that stay curled all day. It has an auto off feature so you can’t accidentally leave it on, and it recharges quickly with a USB.

One toiletry bag not cutting it when you travel? We totally get it. That’s why we love this cute cosmetic bag set, labeled “hair” and “skin” in varsity lettering. The compact bags are only 7 inches long but fit a surprising amount of products, so you can bring all your favorites on the go. The water-resistant fabric keeps everything clean and protected, and reviewers have given the cosmetic bag set almost exclusively five-star ratings.

How cute are these adorable cloud-shaped straw cover caps for Stanley water bottles or any other bottle with a straw. Made of food-grade silicone, the covers fit snuggly onto your straw to keep it clean while you’re not using it, and to make the water bottle leak-resistant. Amazon has sold over 10,000 of these bad boys in the past month, and there’s a good reason they’re flying off the shelves — you can snag three for just $5.

The only thing better than a well-organized planner? One that’s organized in aesthetically pleasing colors, of course. This Mr. Pen 10-pack of highlighters and gel pens comes with five pastel highlighters that are gentle on the eye — in lavender, sky blue, mint green, pale pink, and coral — along with five pastel pens that all write in smooth black gel ink. You’re about to get the most color coordinated notebooks of your life for only $10 total.

If you’re traveling with makeup, use this silicone makeup brush holder to keep brushes clean and organized. Instead of throwing them loose into your makeup bag where they can get grimy, keep them clean in this sleek brush holder with a magnetic closure. The silicone case is super easy to wipe off when it gets dirty, and reviewers say it’s great for traveling and even keeping brushes organized when you’re at home.

• Available colors: 18

Delivering on both form and function (and huge on TikTok right now), these trendy glass cups come with watertight bamboo lids and matching reusable glass straws. The chic-looking glasses are great on their own for water, beer, seltzer, or anything else you’re sipping on around the house. But add on the lids and straws and you can take the cup to go, ideal for a morning iced coffee or smoothie. The set even comes with two coasters and two straw cleaners, too — all for just $16.

Amazon’s number-one new release in wireless phone chargers, this three-in-one charging station is designed to charge your phone, AirPods, and Apple Watch all at once. Its magnetic charging function means you don’t have to worry about any plugs — everything charges directly through its case. Its foldable design makes it great for carrying on the go, and reviewers have been giving it almost nothing but five-star ratings.

This TikTok viral body wash is your solution to dry, itchy skin. Naturium’s The Glow Getter oil-to-gel body wash is packed with nourishing ingredients like glycerin, squalene, coconut oil, and lipids to deliver creamy, lathering hydration. As with all of Naturium’s products, the body wash is fragrance-free, vegan, and made with an emphasis on botanical ingredients that are good for your skin.

This clever Ziploc bag organizer is about to become your kitchen drawer’s new best friend. It has slots for all sizes of food storage bags — from snack to gallon — as well as with compartments for cling wrap, wax paper, and aluminum foil along with slidable cutters so you’ll never struggle to dispense the perfect length of foil or cling wrap ever again. The organizer even has an optional compartment for clips, too, and reviewers have been raving about the organizer’s performance and ease of use.

Amazon customers have been loving this laundry detergent cup holder that makes laundry day cleaner and easier. It allows you to place the detergent cup right underneath the spout for one-handed pouring — and if you spill, the cup holder keeps everything contained. This pack comes with two holders for only $6.

Up your nightlight game with this super-functional LED plug-in night light. It’s manually dimmable so you can determine exactly how much light you’d like it to give off, and it has a light sensor so it automatically turns on at dusk and off at dawn. Its black cylindrical shade means it won’t shine any light directly in your eyes, and gives it an attractive, minimalist look.

• Available colors: 10

These wireless Bluetooth earbuds have racked up over 6,000 five-star ratings on Amazon — and they’ll run you only $17. The noise-cancelling headphones give you powerful and clear audio quality, and you can simply tap the earbuds to skip songs or answer calls without reaching into your pocket. Reviewers say the earbuds give excellent value for the price.

• Available colors: 5

Amazon’s best-selling new travel mirror, this portable makeup mirror has all the bells and whistles: it lights up, has a 10x magnifier, and is dimmable. The light can be switched from cool white to neutral white to warm white, so you can match your makeup to the correct lighting. The mirror is easily rechargeable by USB, and it’s already racked up almost 4,000 five-star ratings.

We’re obsessed with these multi-functional silicone hooks — one of those strange but handy Amazon purchases that’ll transform your home organization. They’re just as great in the bathroom for storing toothbrushes and razors as they are in the kitchen for hanging utensils, or the office for storing scissors and chargers. They’re especially great for hanging keys! This set comes with four silicone holders for only $8.

• Available colors: 5

These reusable Swedish dishcloths are an excellent alternative to wasteful paper towels — but they’re just as convenient. Just dampen the cloths and use them to clean up any surface in the kitchen. When they’re dirty, just place them in the top rack of the dishwasher, and when they’ve reached the end of their life, they can be tossed right in the compost. This five-pack of cloths has received practically all five-star ratings, and it goes for just $12.

• Available colors: 8

In the market for a handheld vacuum? This handheld cordless vacuum, Amazon’s number-one new release in its category, strikes the perfect balance between lightweight and powerful. It weighs just a pound and a half but has two suction speeds for a powerful clean. Its built-in LED light illuminates hard-to-see dust and hair, and it recharges via USB-C in just a few hours. Plus, it comes with multiple nozzle attachments, like a crevice tool, a brush tool, and an extended hose.

Kitchen mats aren’t just for folks who work professionally in kitchens — these anti-fatigue kitchen mats are designed to alleviate pressure while supporting your feet, back, and joints while you’re standing in the kitchen, even if it’s just 30 minutes a day while cooking dinner. The waterproof non-slip mats are 0.4 inches thick, are easy to wipe clean, and come in tons of different color options. And at $28 for two, the mats’ value is raved about by reviewers.

• Available colors: 17

L’Oreal’s Elvive Wonder Water Hair Rinse is far from just water — the moisturizing leave-in delivers hair with a boost of weightless hydration to leave it shiny and bouncy, even when you haven’t conditioned in several days. Reviewers say that for the $10 price tag it’s well worth it, leaving their hair softer and smoother than more expensive products. That explains the thousands of bottles sold in the last month alone.

How clever is this reusable lint roller? The waste-free product lifts hair, lint, and dust from clothes and furniture with just a quick swipe. Unlike traditional lint rollers, it doesn’t require you to throw out tons of paper — just remove the transparent diatomite center that lifts lint and run it under water before popping it back into the case. Between the roller’s thousands of positive reviews and $10 price tag, you really can’t go wrong.

• Available colors: 4

This super handy, dry erase magnetic calendar makes it easy to stay on top of your week and month with a quick glance. It comes with both a weekly and a monthly calendar framework so you can reuse the board endlessly, along with its own colorful dry erase markers to color-code everything. Reviewers have given it almost exclusively five stars, noting that the magnets are powerful, the markers dry almost chalk-like, and since it’s clear, it looks nice against any fridge.

Tired of knocking over all the bottles in the water bottle cabinet every time you try to grab one from the back? This water bottle organizer aims to provide a permanent solution to that issue with a two-tiered design that stacks bottles on top of each other and provides much-needed vertical storage — it’s no wonder the shelf is Amazon’s number-one new release in kitchen storage accessories.

In our humble opinion, everyone needs travel-size bottles that they can fill with larger toiletries instead of purchasing new travel-size toiletries for every trip. This four-pack of travel bottles for just $7 gets the job done super well. Each 3-ounce silicone bottle has a large opening to make it easy to refill, and they’re completely leakproof — which explains the bottles’ more than 6,000 five-star ratings on Amazon.

You won’t need to visit the nail salon every time you want your gel manicure removed anymore with this super convenient gel nail polish remover kit. It gives you everything needed to safely remove gel polish in a few easy steps — file your nail to remove the top protective coat, apply the remover like you would polish, and then scrape away the remaining polish with the steel pusher. Reviewers call the product a “game changer.”

These clever wall sconces will make your space look so luxe — and they cost less than $32 for a pack of two. The motion sensor light illuminates when it senses someone coming, so it doesn’t need to be on 24/7. Powered by batteries rather than an outlet, it adheres to any wall where some extra light is needed. Reviewers love how sophisticated the light looks, and since it’s attached to the base via a magnet, you can even remove the light and use it as a handheld flashlight.

Forget baking soda in the fridge that needs regular replacing. This refrigerator deodorizer lasts for up to 10 years (!!!). More effective than both baking soda or activated carbon, the deodorizer’s decomposition particles effectively remove unwanted smells from the fridge and from closets or cars, too. And according to reviewers, it really does work wonders.

An affordable alternative to the iconic Murano mushroom lamp, this glass mushroom lamp comes in lots of different trendy colors and designs — and it’ll only set you back about $25. The attached LED light bulb emits a warm white light, making the lamp perfect for nighttime use. Reviewers say the lamp is a good quality for the price, emitting enough light while looking super chic.

• Available colors: 13

A good bond repair treatment is essential for helping to reverse hair damage caused by heat styling or bleaching. This strengthening bond repair treatment by Kitsch is even better because it comes in a solid form — a lower waste choice made easy. Designed for all hair types (but especially dry hair), the bond repair bar is made with a vegan keratin-like protein to seal the hair’s cuticle, leaving you with softer, healthier hair after just one use. It’s no wonder these bars have been flying off the shelves.

One of the most practical and simple closet organization tools on Amazon, this tank top hanger and bra organizer lets you stack those lightweight items that don’t all need their own individual hangers, helping you save space. It works great for not only bras and tanks but also for bathing suits, strappy dresses, belts, and scarves, saving space and making sure no clothing falls to the floor (the worst). It has 16 hooks in total and is made of anti-rust chrome.

Perfect for patio or lawn hangs, these stainless steel wine glasses won’t have you running the risk of broken glass outside. The 18-ounce glasses keep your drinks chilled with insulted walls so they’re even great at the beach. They come in tons of different colors and patterns to match your preferences, and at $16 for this set of four, each cup is only $4. Reviewers love them, too, saying they’re great for poolside use and giving them over 5,000 five-star ratings.

• Available colors: 25

Turn any TV into a smart TV with this Amazon Fire Stick — the newest version. The powerful new processor means you can watch shows and movies in smooth 4K, and the new “ambient experience” turns your TV into a canvas for thousands of rotating fine art and photography images, and you can add helpful home screen widgets to tell you the weather or calendar events.

A primer that gives you SPF 50+, deep hydration, and a lit-from-within glow? Yes, please. This brightening primer by Korean brand Jung Saem Mool gives you all that and more — it locks your makeup in place all day long while brightening your skin with its subtle pink pigment and offering super high SPF 50+ PA+++ sun protection. Reviewers have been loving it, too, touting its lightweight, non-greasy texture.

Especially great for those with arthritic hands, this hands-free electric can opener opens tins of food effortlessly. Its magnetic design means you can just place the opener on the top of a can, press the button, and have a cleanly opened can in no time, with no sharp or jagged edges left behind. The opener has sold hundreds of times in the past month, and reviewers rave that it works perfectly.

This super convenient car organizer will keep your car cleaner than you ever dreamed, now that there’s room for loose items like water bottles along with hooks and a large storage pocket. The leather organizer attaches securely to the back of car seats with multiple straps, and it even has a slot for holding a tablet. Reviewers note how well made the organizer is — but it’ll cost you less than $35.

Anyone with a lazy Susan in the cabinet knows exactly how convenient they are — so what if you had one in your fridge, too? This lazy Susan turntable lets you do exactly that. The organizer helps you maximize your fridge storage space without knocking things over when you go for a jar of something in the back. It suctions to the fridge shelf for stable spinning, and its clear design makes it easy to clean. Reviewers love how smoothly it glides, and how high quality it feels for the price.

You probably already know all about the hydrating and healing benefits of snail mucin for your skin. This SeoulCeuticals face mask combines snail mucin with brightening turmeric, which can reduce inflammation and the appearance of hyperpigmentation, leaving you with a balanced, calm, glowy complexion. And folks have been loving it — the brand has sold hundreds of containers of the mask in the past month alone.

How neat is this bag sealer? Now you can perfectly preserve bags of snacks better than a chip clip ever could with this mini bag sealer, which heats up and perfectly seals open bags of snacks. The battery-powered sealer has a cutter function, too, to help you easily open plastic bags. The sealer’s fantastic reviews report that it’s easy to use and works super well.

A cell phone mount for your car allows you to safely use the GPS hands-free while you’re driving, so it’s an absolute essential. This car mount charger takes it a step further by charging your phone while it’s mounted, too, securely keeping your phone connected with powerful magnets even on bumpy roads. The product’s many five-star ratings and reviews speak to its performance and ease-of-use.

A rug that’s both durable and under $40? It sounds too good to be true, which is why folks have been loving this vintage style area rug made of durable synthetic fibers. The rug comes in tons of different size and color options, from round to longer runners, and in a handful of different patterns that match with any decor style. The rug is lightweight and easy to spot clean, and reviewers say it’s great quality for the price.

• Available colors: 11

This space-saving roll up dish rack is perfect for small kitchens, letting dishes drip dry over the sink but rolling up compactly when not in use — which is probably why Amazon has sold hundreds in the last month. The stainless steel rack even comes with a reusable utensil rack, too. Reviewers love using it to drip dry freshly washed produce, or big items like bowls and pans that take up too much room in the regular drying rack.

Racking up almost entirely five-star ratings recently, this insulated casserole carrier might just be the best one we’ve ever seen. The large carrier has an expandable second tier, and each tier holds up to 11” x 15” sized casserole dishes — perfect for carrying multiple dishes to holiday gatherings. The carrier is double insulted to keep food hot for longer, and it has an extra pocket on top for carrying utensils or napkins.

Small dogs love this plush, calming dog bed with a thick, shaggy faux fur — and so do their owners, giving the bed almost 13,000 five-star ratings on Amazon. The donut dog bed offers pets head and neck support along with a sense of security. It’s fully machine washable, comes in 11 different color options to match your decor, and goes for just $33.

• Available colors: 11

Get the perfect, satisfying cut on wrapping paper every time with this clever wrapping paper cutter. Just slip the wrapping paper into the tool’s opening and push the tool to make a clean cut — it functions kind of like a letter opener for wrapping paper. It gives a much smoother, cleaner cut than scissors ever could, which is probably why it’s been flying off the shelves at Amazon.

Amazon’s number-one new release in pull-out home organizers, this set of two two-tiered organizers maximizes small spaces like bathroom closets or under the sink — and it might be one of the best small-space organizers we’ve come across. Each clear drawer comes with optional dividers for even more organization, pulling together messy spaces in no time. The drawers slide smoothly, and reviewers say they’re easy to assemble.

If you’re trying to get better about tracking your water intake, look no further than this 1-gallon water bottle with time markers. Beloved by reviewers (it has over 19,000 five-star ratings), the 128-ounce bottle has both time and ounce markers so you can easily track your water progress throughout the day. It’s lightweight and great for the gym, and it comes with the option of two different tops: with a straw or without.

Made in Wisconsin, this unscented body scrub is made with just a handful of natural ingredients: sea salt, aloe, coconut oil, avocado oil, shea butter, jojoba oil, argan oil, and vitamin E. Reviewers rave about how soft this leaves their skin when they get out of the shower, and how much product you get for the price. It even comes with a little wooden spoon for hands-free scooping.

Great for yoga, barre class, or just walking around the house without sliding on the floor, these athletic grip socks come in a pack of three for just $20. Made of a stretchy cotton/polyester blend, they hold up well in the wash. Reviewers love how these socks give them more traction and make them feel safer around the house, with some calling them the best grippy socks they’ve found yet.

• Available colors: 4

Measuring just 2.5 inches at its widest, this mini Bluetooth speaker makes it easy to take the party with you wherever you go. Reviewers note that it gives super high sound quality for the size. The speaker is adorable to boot, coming in five different retro-inspired colors and designed to look like a turntable. It has a connecting range of 33 feet, and the battery lasts for up to seven hours.

• Available colors: 5