(Beauty)

These New Drugstore Products Might Just Rival Their Pricier Counterparts

by Jessica DeFino
Bliss

Much like putting together a great outfit, landing on the perfect skincare lineup is all about the high-low mix. There's an art to crafting a beauty routine that works for you — and the secret lies in sussing out the drugstore skincare products for winter 2018 that just so happen to rival their more luxe counterparts.

This drugstore-meets-luxury approach is proven winner: Celebrities do it (Meghan Markle swears by Nivea Skin Firming Hydrating Lotion), makeup artists do it (Cardi B’s makeup artist preps her skin with Ponds Dry Skin Cream), and even dermatologists do it. For example, Dr. Joshua Zeichner of Zeichner Dermatology in New York City often suggests staples from Dove, Aveeno, and Neutrogena for his patients. “This latest launch from Neutrogena is bringing oil to the masses,” he tells The Zoe Report, citing the brand’s recently released Rapid Wrinkle Repair Retinol Oil as one of his key drugstore picks for the new season. (He even compares it to Sunday Riley’s cult-favorite, Luna Night Sleep Oil.)

Luckily, many of the latest drugstore beauty launches feel more luxe than ever, proving that you don’t need always to drop a ton of cash on a buzzy new serum at to see results. Of recent, SheaMoisture is making probiotic skincare accessible to all; anti-pollution ingredients like antioxidants are appearing in aisles of your local Walgreens; and stabilized vitamin C can be found in L’Oreal's Revitalift Derm Intensives Vitamin C Serum for less than $25 — which leaves more change to splurge on that high-end facial instead.

Ahead, the best new drugstore products that deserve a spot on your vanity.

Cleansers

Toners

Serums

Moisturizer

Oil

Eye Treatments

Masks

Body